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Duc Trinh

The experienced UX/UI Designer

Portfolio

Crowdtap – Mobile App

Crowdtap – Mobile App Project Overview Create a C2C mobile app that will become a platform for users to ask questions and get answers in real time. Project Details As UX lead, my team and I conducted user interviews to determine the type of questions users would likely want to […]

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Crowdtap – Growth Initiatives

Crowdtap – Growth Initiatives Project Overview This project, in collaboration with the Product team, was to improve member acquisition, customer retention, and content sharing reach. Project Details We reviewed key interactions and found structural, content and flow problems that hindered the site’s usability. Qualitative testing revealed that members did not […]

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Crowdtap – Social Stars

Crowdtap – Social Stars Project Overview Review current flows of how a Social Star (influencer) becomes engaged with Crowdtap and its members through content creation and sharing. Project Details User flow to show a Social Star creating content on the website and sharing out that content to generate new visitors […]

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WeightWatchers – Mobile App

WeightWatchers – Mobile App (Android) Project Overview As part of the full rebranding strategy, a new WeightWatchers mobile app was developed for both iOS and Android.  This was a collaborative effort between Product, UX and Engineering teams as every aspect of the visual and interaction designs underwent usability testing. Challenge […]

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WW – Wearables

WeightWatchers – Wearables Project Overview Applying WeightWatchers’ main functions into wearables for both Apple Watch and Android Wear.  Our objective was to show the minimal and easy way for our members to track their weight, food, and activity.My role as UX lead was to work with both Product and Engineering […]

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WW – 24/7 Chat

WeightWatchers – 24/7 Chat Project Overview For current WeightWatchers subscribers for both Online and eTools plans, enable a chat function on the homepage to allow members to get quick and helpful answers to their questions.  This chat tool would provide both customer service and weight loss expert advice. Support would […]

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WW Acquisition and Conversion

WeightWatchers – Acquisition and Conversion Project Overview To provide relevant content and offers to our consumers in order to facilitate in conversion and improve sign-ups. Project Details KPIs/Scorecard:Increase site conversion with qualified sign up by 20%Increase understanding of our product offerings such as B2B, Healthcare, meetings, online and online for […]

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